Chinese traditional patterns are artistic designs created by the ancestors of the Chinese nation. These patterns, after continuous accumulation, extension and evolution, have formed a unique pattern form with Chinese characteristics. As a special visual symbol, they contain rich cultural connotations. Among them, the typical visual form features include the cognitive paradigm of pattern symbols, the visual language structure of patterns and the pragmatic features of patterns. Interpreting the semantic meaning of traditional pattern symbols from the perspective of visual linguistics and deeply and specifically studying various visual language features of traditional patterns are of great significance for better grasping the essence of Chinese traditional culture.