Against the backdrop of China's socialist market economy, the country has made leapfrog progress in science and technology, significantly improving people's living standards. While enterprises have ushered in new development opportunities, they are also faced with many challenges. We are living in an era of rapid information development, where e-commerce has penetrated every corner of the market, injecting unprecedented vitality and vitality into it. The popularization of e-commerce has greatly shortened the distance between buyers and sellers, making logistics management increasingly important. To improve the efficiency and quality of logistics management, enterprises must comprehensively optimize their supply chain systems to achieve the transformation and upgrading of production and operation strategies. This study will deeply explore multiple dimensions, including the integrated supply chain operation mode of logistics companies, logistics supply chain management in the context of e-commerce, optimization strategies for logistics supply chain management models, the application of blockchain technology in logistics supply chains, research on logistics supply chain management based on big data technology, and research on logistics supply chain management from the perspective of data intelligence. The aim is to explore logistics supply chain management models and optimization paths to promote the improvement of enterprise logistics management and enhance the overall competitiveness of enterprises.