This book aims to explore the moral education teaching and practice of college students from the perspective of mass media. It first dissects the basic theories of mass media, discusses the fundamental concepts, and presents the functions and influences of mass media. Subsequently, it systematically elaborates on the content of moral education for college students in the context of mass media, and conducts an analysis based on the current actual situation of students. This book also thoroughly analyzes the current status and challenges of online ideological and political education for college students from the perspective of mass media, identifies the advantages and disadvantages of online ideological and political education, and proposes specific paths, aiming to enhance the effectiveness of online education. It discusses the moral governance of college students' mobile phone dependence from the perspective of mass media and puts forward corresponding countermeasures and suggestions. In addition, this work deeply analyzes the impact of micro-media on the moral education work of colleges and universities and the countermeasures, and explores the value of micro-media. Finally, this work expounds on the influence of online culture on the ethics and morality of college students from the perspective of mass media. Through the research of this work, it is expected to provide new ideas and methods for the moral education teaching and practice of colleges and universities, promote the all-round and healthy development of college students, and cultivate more outstanding talents with noble virtues and good qualities for society.